We inspire purpose-filled living that brings joy to the modern home. With a team of more than 8,000 associates spanning 130 store and distribution locations across the U.S. and Canada, we achieve together, drive results and innovate to inspire. Drawn together by a shared passion for our customers and a spirit of fun, we deliver high-quality home furnishings that are expertly designed, responsibly sourced and bring beauty and function to people’s homes. From the day we opened our first store in Chicago in 1962 to the digital innovations that engage millions of customers today, our iconic brand is over 60 years in the making—and our story is still unfolding.
We’re here for it.
We think you should be too. We’re looking for a driven professional with an inclusive mindset to join our team as a
Social Media Content Creator.
The
Social Media Content Creator is an avid TikTok and Instagram user with a passion for social media, pop culture and content creation for Crate and Barrel | Crate and Kids products. They have a deep understanding of current social media trends and what makes content compelling and engaging. This associate can natively capture and manage nuanced social content within the TikTok and Instagram apps, using visual storytelling and unique, unexpected techniques.
This position is a 4 day position based out of our Headquarters located in the Northbrook, Illinois office.
A day in the life as a Social Media Content Creator…
- Ideate video concepts, filming all original video assets (on mobile device and camera) and editing whether in or outside of the TikTok and Instagram apps
- Execute highly engaging content (videos and copy) to grow our TikTok and Instagram audiences by creating 1-2 TikTok videos per day, 5 Instagram Reels per month, and 1-3 Instagram Live events per month to start
- Be the presence of our TikTok to grow follower growth, create awareness and engagement with our brands
- Contribute to creative strategy by brainstorming with Social and Brand Marketing teams to create content ideas that infuse trends and pop culture that will increase engagement and test new formats
- Partner alongside stakeholders to ensure content represents our brand identity and delivers on objectives
- Community manage TikTok accounts: write captions, publish posts, and respond and engage in real-time to posts, questions, comments in our brand voice
- Commute to various locations throughout the Chicagoland area to shoot and capture video content - Studio, Headquarters, Stores, and Events as needed
- Keep up with the latest social media trends and features on TikTok and Instagram
- Present concepts, creative deliverables, and learnings/insights in stakeholder reviews
What You’ll Bring To The Table…
- Live and breathe “social media culture” - knowledgeable and up-to-date in different social trends, pop culture, and best practices
- Understand TikTok’s ecosystem: trends, challenges, hashtags, filters, music usage, functionalities, guidelines, and best practices
- Eye for design, staging, and props to style interiors and kitchen spaces to bring concepts and brand aesthetic to life
- Strong passion for design and drive to understand topics relevant to design, furniture, decor, kitchen and entertaining
- Ability to thrive in a fast-paced, evolving business environment while staying organized, proactive, and adaptable
- Tech-savvy, team player with strong communication skills - ability to connect and collaborate in person and remotely
- Confident pitching content ideas to marketing and creative stakeholders with an emphasis on engagement and innovation
We’d love to hear from you if you have…
- 2+ years of experience in a related field producing video content for social media
- Must be able to commute and work in different Crate locations as business needs dictate Responsible for capturing videos on site at the studio, headquarters, Crate stores, events, and maybe photoshoots in the future
- Multimedia content creation and editing with the ability to capture and edit videos (and photos is a plus) and transform existing video into social-first content
- Expert in capturing videos using DSLR camera or mobile device and online recording techniques
- Proficiency with a range of Adobe Creative Suite products (Premier Pro, After Effects, Photoshop, Illustrator) or other creative editing software
- Significant experience as a TikTok and Instagram user or creator
- Proficiency with Google suite (drive, docs, slides, etc)
Minimum Starting Rate: $50,000.00 Annually
Up to: $65,000.00 Annually
Pay ranges will be adjusted upward as needed to comply with applicable state and local law. In addition to your salary, based on your role, associates may be eligible for other compensation including bonuses, sales incentives, and long term incentives.
Crate: Corporate Office
