About Saylor

Saylor is an LA-based creative agency for entertainment brands and brands who seek to entertain. We are an office filled with passionate people who love to work together to develop authentic, sharable content that inspires fans across the internet. We represent a wide range of clients including Netflix, Disney, Amazon, Hulu, Paramount+, and more.

We’re a close-knit team of creatives who value collaboration, quality of work, innovation, and most importantly: being social. In the office, we aim to create a supportive environment where individuals are encouraged to work together to problem-solve for our clients.

Position Overview

We are seeking a Sr. Social Media Manager who will be a key leader on our social team, responsible for developing and executing comprehensive social strategies for our consumer brand clients. The Sr. Social Media Manager will oversee social media operations, develop platform-specific strategies, and drive measurable engagement across all current and emerging social platforms. They will lead all aspects of social media management including publishing, monitoring trends, community management, and reporting on content performance to optimize strategy.

This particular role focuses on our consumer brand clients – working on a range of projects from travel to lifestyle to product. The ideal candidate understands the social landscape for consumer marketing – follows the latest buzzy (and niche!) brands, tracking trends and understanding the nuances of the campaign cycle. The ideal candidate will be creative, innovative, and data/strategy-driven, with a passion for all-things social media.

Reporting into the Associate Director, Social, they will also contribute to RFPs – developing platform strategies and providing the latest insights on social trends. They’ll work closely with the Associate Director to ensure strategy + ideation are optimized for the latest social best practices across all assigned projects.

Responsibilities:

Drive social media strategy development and execution for multiple consumer brand clients
Develop and implement platform-specific strategies for Instagram, TikTok, X, Threads, and Reddit that maximize native engagement and leverage each platform's unique features
Maintain a working knowledge of key industry trends, social platform updates, and competitive projects to inform social strategy
Monitor and analyze cultural trends and breaking news to inform content strategy and identify opportunities and/or problematic flags
Create comprehensive performance reports tracking key metrics including engagement rates, reach/impressions, video views, and community growth
Provide strategic recommendations and optimization plans based on performance data and industry benchmarks
Oversee and manage client social media accounts, ensuring alignment with overall marketing strategies and objectives
Foster positive relationships with your roster of clients – including problem solving when needed
Lead the creation and management of editorial calendars that support brand and campaign initiatives
Execute content publishing across social platforms, maintaining consistent brand voice and engagement standards
Present strategies and performance reports to clients and internal stakeholders
Manage and work alongside Strategy Coordinators to ensure seamless content scheduling and publication

Qualifications:

4-6 years of experience in social media management and digital marketing
Proven track record of developing and executing successful social media strategies
Strong analytical skills with experience in social media metrics and reporting
Demonstrated expertise across major social platforms (Instagram, TikTok, X, Threads, Reddit)
Proficiency in social media management and analytics tools (Sprout, Sprinklr, Meta Business Suite)
Excellence in project management and meeting deadlines
Outstanding written and verbal communication skills
Experience presenting to clients and stakeholders
Demonstrated ability to build and grow social media audiences
Deep understanding of social media best practices and platform-specific requirements
Lifestyle, F&B and/or travel experience is a plus

Location and Salary

This is a full-time, exempt role with a salary range of $100,000-$120,000, depending on experience. The contract-to-hire period will be three months. This is a remote role and candidates should be comfortable working east coast hours, and preference will be given to candidates in New York or New Jersey.

Benefits:

We offer a competitive salary, health insurance, 401k, generous vacation, and great opportunities for growth within the company.

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Saylor is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all team members. Qualified candidates will receive consideration for employment without regard to race, color, religion, national origin, gender, sexual orientation, gender identity or expression, age, mental or physical disability, and genetic information, marital status, citizenship status, military status, protected veteran status or any other category protected by law.

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Sr. Social Media Manager (Contract to Hire)